Such a richness of colour that bursts forth when digitally printed onto our rich, China-sourced satin silk.
It shimmers like the setting sun on an almost still sea at the end of a perfect day on the coast whether sailing or sunbathing.
That's all thanks to our high tech digital scanning and printing that transforms a tiny slice of agate - a silica-based mineral formed in voids in volcanic rocks - into a luxurious pleasure like this.
Indeed, a scarf like this is found only in luxury stores like Fortnum & Mason - and here.
Armeria does produce burnished orange flowers, but its common name - thrift - is perhaps less appropriate.